How do we get trees from cost to revenue?
How to prepare employees and management for an innovation process.
People feel the need for more green in their living environments, so the demand for green is increasing, further boosted by Covid.
At the same time, green tech is picking up, governments want to co-create green areas, companies ask for climate adaptive green environments.
These changes bring opportunities. However, what are these opportunities exactly, how big are they, where should you start?
We kicked off with an inspiration session. This session started with a view on macro developments, followed by developments in the green sector and green companies such as Weverling.
We gave an overview of the green tech landscape, the patterns of transitions and ended with an ideation session to generate ideas to show what these developments could mean for Weverling.
This resulted in 5 solution areas that will be the starting point (phase 1) of the innovation process.
We are working on a new local economy. We develop new concepts and businesses that challenge the old economy. By competing on other values than just financial.